Blue Ocean Strategy Concept - Overview & Analysis

Blue Ocean Strategy Concept - Overview & Analysis

Innovate your way to success and push your business to the next level! 

This book is a practical and accessible guide to understanding and implementing blue ocean strategy, providing you with the essential information and saving time.  

In 50 minutes you will be able to:

   o Distinguish between the two different types of markets: 'red oceans' and 'blue oceans'

   o Use innovation to create your own market, where the opportunities for growth are endless

   o Attract… (more)

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Book Details  


Publisher: 50Minutes.com (August 16, 2015)

Collection: Management & Marketing

Parent ISBN: 9782806264671

Page count: 35 pages

File size: 1 MB

Language: English


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