The Sponsor Effect

The Sponsor Effect

Who's delivering for you? Who has your back? Who’s burnishing your brand and expanding what you can get done in this world?

Sponsorship is a two-way alliance where a leader partners with junior talent to build their skills and advocate for their promotion--all while receiving stellar performance and loyalty in return. Many know the benefit of finding a sponsor: men and women with sponsors are much more likely to progress to the next rung in their careers than those… (more)

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Book Details  


Publisher: Harvard Business Review Press (May 28, 2019)

Page count: 208 pages

Language: English


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