The Yugo

The Yugo

Six months after its American introduction in 1985, the Yugo was a punch line; within a year, it was a staple of late-night comedy. By 2000, NPR's Car Talk declared it "the worst car of the millennium." And for most Americans that's where the story begins and ends. Hardly. The short, unhappy life of the car, the men who built it, the men who imported it, and the decade that embraced and discarded it is rollicking and astounding, and one of the greatest untold business-cum-morality… (more)

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52 loans 1 loans 2 years 59 days

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Book Details  


Publisher: Farrar, Straus and Giroux (March 01, 2011)

Collection: Hill and Wang

Language: English


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