A Functional Analysis of Political Television Advertisements

A Functional Analysis of Political Television Advertisements

A Functional Analysis of Political Television Advertisements is a unique investigation into the extremely important medium of campaign advertising. The book analyzes presidential primary and general ads through 2012, ads from third party candidates, ads for governor and congress, and ads from foreign countries. It examines trends in political advertising content over time, contrasts different kinds of spots—primary versus general, incumbents versus challengers—and… (more)

Available Offer  


$ 136.50 For EPUB icon EPUB Unlimited, 1 at a time


Quantity :   

License

Total Loans Concurent Loans Lifetime Maximum lending period
Unlimited 1 loans Unlimited 59 days

Protection

Protection Number of Devices Copy/Paste Print
ACS4 6 loans false false

Book Details  


Publisher: Lexington Books (April 01, 2014)

Parent ISBN: 9781498525350

Page count: 272 pages

Language: English


Look for similar items  


>
>
>
>
>
>