Understanding Priming Effects in Social Psychology

Understanding Priming Effects in Social Psychology

How incidentally activated social representations affect subsequent thoughts and behaviors has long interested social psychologists. Recently, such priming effects have provoked debate and skepticism. Originally a special issue of Social Cognition, this book examines the theoretical challenges researchers must overcome to further advance priming studies and considers how these challenges can be met. The volume aims to reduce the confusion surrounding current discussions… (more)

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Book Details  


Publisher: The Guilford Press (September 12, 2014)

Parent ISBN: 9781462519293

Page count: 264 pages

Language: English


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